14
November
2017
|
16:57
Asia/Singapore

Building quality with innovation

NUS Business School students Elaine Tan Wei Ping, Lim Yee Teng, Mok Yuin Teng and Tan Jun Hong, wrote about how Seiko Architectural Wall Systems, a building facade specialist, went through major shifts in its business model to adapt to changes in the business environment, under the leadership of its Managing Director. The authors observed that Seiko felt the pressure to innovate in order to differentiate itself from its competitors. With its dedicated team of management, Seiko has made its mark in the construction industry as a go-to facade specialist contractor.